{"id":7010,"date":"2017-07-18T10:01:24","date_gmt":"2017-07-18T15:01:24","guid":{"rendered":"https:\/\/actuationconsulting.com\/?p=7010"},"modified":"2017-07-18T10:01:24","modified_gmt":"2017-07-18T15:01:24","slug":"product-scorecard-documenting-results","status":"publish","type":"post","link":"https:\/\/actuationconsulting.com\/product-scorecard-documenting-results\/","title":{"rendered":"Product Scorecard – Documenting Results"},"content":{"rendered":"

It is vital that Product Managers document their results in objective data. As you work with your organization\u2019s diverse personalities you\u2019ll encounter many opinions. Don\u2019t be overly swayed by these opinions. You need to be in full grasp of the facts. Facts diffuse errant opinions. Plus, factual data lets you build your reputation as the expert on your market. You\u2019ll soon become the go-to expert everyone in your organization relies on.<\/p>\n

Clearly Communicating the Facts<\/strong><\/h2>\n

To successfully share facts with your company teams and leaders, you need to develop a Product Scorecard. This Scorecard needs to be a combination of quantifiable facts and qualitative information. As you climb the corporate ladder, you\u2019ll be judged on what you\u2019ve accomplished, and how you reached your objective. It\u2019s a combination of the objective facts and subjective perceptions of others.<\/p>\n

Understanding the Metrics of Successful Product Management<\/strong><\/h2>\n

When you became a Product Manager in your company, one of the first things you did was review the business plan. Within the plan were financial metrics and assumptions that can morph into your annual performance goals. For example, if your company had a plan to increase revenue by $1 million, this likely became your personal goal as Product Manager.<\/p>\n

Common goals you might be expected to meet could be things like:<\/p>\n